PROFESSIONAL EDUCATION CERTIFICATES
Sustainable Business Models
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Sustainability is an essential consideration for business success as we look toward the future. The Sustainable Business Models workshop empowers professionals to integrate environmental, social, and economic considerations into their business strategies. With this approach, professionals can create long-term value for the planet and their bottom line.
Instructor Preet Gill, Head of Sustainability in the Electronics and ADAS Division for ZF Group, delivers a hands-on learning experience in this half-day workshop. Participants gain actionable tools and frameworks to craft business strategies that prioritize responsible decision-making and innovation.
This workshop empowers participants to use sustainability as a driving force for market differentiation and societal impact.
LEARNING OBJECTIVES
- Understand the fundamentals of the Business Model Canvas and its extension into environmental and social dimensions.
- Explore sustainability as a value proposition and how it addresses customer needs while considering environmental and social impacts.
- Learn to align business, environmental, and societal goals using innovative frameworks.
- Develop skills to position sustainability as a unique selling point for products and services.
- Gain tools to create business models with lasting economic, environmental, and societal value.
PROGRAM OVERVIEW
This half-day interactive workshop will be in Ann Arbor, Michigan. Participants will engage in collaborative exercises, discussions, and case studies to develop a holistic understanding of sustainable business models.
Introduction to Business Models
- Fundamentals of sustainability, scopes of emissions, life cycle assessment, product carbon footprint, design thinking, business model canvas
- Key differences between business models, business cases, and business plans
Design Thinking for Sustainability
- Role and application of design thinking in sustainability
- Introduction to incorporating life cycle analysis (LCA) and enhancement to business model canvas
Layering Sustainability into Business Models
- Overview of environmental and social business model layers
- Practical application of triple-layer business models
Innovative Tools for Sustainability
- Developing sustainability as a competitive advantage
- Hands-on exercises with participants’ product ideas
WHO SHOULD ATTEND
Anyone curious about the intersection of business innovation and sustainability is encouraged to attend. This workshop is ideal for professionals across a range of roles and industries, including:
- Engineers and product designers integrating sustainability into innovation
- Business leaders and managers seeking to align sustainability with organizational goals
- Sales and marketing professionals looking to position sustainability as a unique selling point
- Procurement specialists aiming to incorporate responsible practices in supply chains
- HR professionals interested in leveraging social aspects of sustainability
INSTRUCTIONAL TEAM
Preet Gill, PhD
- Head of Sustainability and Digitalization at Electronics and ADAS Division, ZF Group